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My journey has always been one of becoming – not “that girl,” but this woman.
I’ve built my life and work through intuition, self-trust, and creative courage. Long before wellness became an aesthetic, I was learning what it meant to heal, lead, and create from within, without a roadmap, but with an unshakeable sense of purpose.
Over the years, I’ve learned that growth isn’t linear. It’s cyclical. Some seasons are for expansion, others for stillness. But every chapter, from founding GirlDreamer to evolving into creative consultancy, has deepened my understanding of what it means to live with intention.
Now, I share these reflections on design, emotion, culture, and creative life through my newsletter and online community. It’s a space for those who value depth over noise, connection over perfection, and presence over performance.
Join me there for thoughts, stories, and moments that explore what it means to build a life that feels as beautiful as it looks.
I live by —
· Lead with emotion – every connection starts with how something feels.
· Create with intention – beauty without meaning doesn’t move people.
· Stay curious – ask, explore, and unlearn often.
· Honour your pace – growth, creativity, and clarity all need time.
· Design for belonging – whatever you make, make people feel seen in it.
I've lived & stand by —
· Emotion is intelligence, not weakness.
· Space – physical, emotional, creative, shapes how we think and feel.
· Authenticity takes courage, not confidence.
· You can’t connect deeply if you can’t first feel deeply.
· Presence is power; everything meaningful happens here.
I would
share with anyone —
· Protect your peace, not your perfection.
· Don’t rush what needs depth.
· Find beauty in the ordinary, it’s where truth hides.
· Collaborate with empathy; lead with humility.
· Always leave a room, or a person, better than you found them.
Over the past decade, I’ve lived many lives: entrepreneur, creative, community builder, student of emotion. My path has taken me from boardrooms and global stages to quiet moments of stillness and reflection. Each experience has been its own kind of classroom, teaching me about people, power, connection, and the art of being human.
I’ve witnessed what it means to belong and what it feels like not to. I’ve learned that creativity isn’t born from comfort, but from curiosity and courage. And I’ve discovered that true influence isn’t measured by visibility, but by how deeply you move people.
Everything I create, whether it’s a space, a strategy, or a story – is rooted in that lived experience. My work isn’t theoretical. It’s human. It’s intuitive. It’s felt.
This is what I bring into every collaboration: the belief that when we design for emotion, we design for meaning.
I’ve learned everything I know by being in the room, by observing, feeling, and building. Life has been my most honest teacher, and experience my greatest credential.
Over the years, I’ve come to understand people not through textbooks, but through stories, spaces, and shared energy. This has given me an instinctive sense of what moves us, what feels off, and what feels right.
There’s no formal education that can teach you the rhythm of real life – the cadence of emotion, the nuance of connection, or the invisible forces that shape how we show up in the world. That’s what I’ve spent my life studying.
So when I create, consult, or speak, I draw from that lived archive, from moments that taught me not just how to build things, but how to make them mean something.
There’s no college or university in the world that can give you the same teaching as your own life journey can. We all have the tools and resources inside of us to see life through, all we need to access them is have the right mindset. That’s where I feel I can come in.
I collaborate with brands, institutions, and leaders to help them infuse emotion, empathy, and meaning into their work. Together, we reimagine how people feel your message, not just hear it.
From experience design to cultural storytelling, I bring intuitive insight to shape strategies that connect deeply with human truth.
Through essays, reflections, and frameworks, I share thoughts on creativity, emotion, and the art of being human. Each piece is designed to inspire awareness and spark meaningful change – both personally and professionally.
Join my newsletter to receive my latest writing and resources as they evolve.
I speak about emotion, leadership, culture, and creativity – exploring how we can design spaces, systems, and stories that feel more human. My talks are known to move hearts and minds in equal measure.
Whether at a conference, within an organisation, or through an intimate fireside conversation, I aim to bring emotional clarity and creative resonance to every room I step into.